White Day in Japan

Happy White Day Ladies *^_^*

In Japan, Valentine’s Day is celebrated February 14th and White Day is celebrated March 14th.

Generally Valentine’s Day is celebrated with romance and presents -mainly from men to women. In Japan, Valentine’s Day is the time women give men chocolates or cakes that they make and decorate themselves (but of course there is a HUGE variety of ready made things for purchase as well).

As a “thank you” or counter appreciation, the men give marshmallows or sweets to the ladies in March.

Of course it’s a brilliant marketing from the confectionery companies…..but with so many stunning delights available, I won’t complain!


  1. Sara
    Apr 19, 2010

    I wish they would bring White Day overseas…it sounds nice!

  2. Linda Pharos
    Apr 22, 2010

    I don’t think my boyfriend would appreciate chocolates – he’s more of a beer man….!

  3. Myki
    Apr 22, 2010

    I agree – they SHOULD bring this overseas!

  4. Phimad
    Apr 23, 2010

    My friend in Japan a couple of years ago sent me chocolates. I was wondering why, and now I know!

  5. Soba
    Apr 26, 2010

    I have learned something new today! It is very interesting to me!

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